When it comes to Amazon sales tracking tools, Keepa and Yamaka are two of the most popular options. Both of these browser extensions offer a wide range of features designed to help Amazon sellers make data-driven decisions and improve their sales performance. However, there are some key differences between the two that might make one more appropriate for your needs than the other.
In this article, we’ll take a closer look at Keepa and Yamaka. We’ll discuss the features that each tool offers and the advantages and disadvantages of each. By the end of this article, you should have a better understanding of which tool is best suited for your Amazon sales needs.
Keepa
Keepa is a browser extension that tracks prices and sales data on Amazon. It offers a wide range of features that can help you make data-driven decisions about your Amazon sales. Some of the key features of Keepa include:
1. Price History Tracking: Keepa tracks the price history of every product on Amazon. This allows you to see how the price of a product has changed over time, and can help you determine the best time to buy or sell.
2. Product Tracking: Keepa can track specific products that you’re interested in selling. You can set up alerts to notify you when the price of a product drops, when it goes out of stock, or when a product’s sales rank improves.
3. Sales Rank Tracking: Keepa tracks the sales rank of every product on Amazon. You can use this data to see how well a product is selling compared to similar products, and to determine which products are trending up or down.
4. Competitor Analysis: Keepa can analyze the sales data of your competitors on Amazon. This can help you identify gaps in the market, determine which products are most popular, and determine which products are most profitable.
5. Historical Data: Keepa stores all of its sales and pricing data in its database, allowing you to access historical data going back several years. This can help you identify trends over time and make more informed decisions about your Amazon sales.
Some of the advantages of Keepa include its ease of use and the depth of its data. Keepa is a relatively simple tool to use, and its data provides a comprehensive view of the Amazon marketplace. However, Keepa is not a completely free tool, and some of its advanced features require a paid subscription.
Yamaka
Yamaka is another browser extension that tracks sales data on Amazon. It offers many of the same features as Keepa, but it has a slightly different approach to data analysis. Some of the key features of Yamaka include:
1. Real-Time Tracking: Yamaka tracks sales data in real-time, allowing you to get up-to-date information about how products are selling on Amazon. This can be particularly useful for products that are selling quickly or that have a limited availability.
2. Sales Estimation: Yamaka estimates the number of sales that a product is making on Amazon. This can help you determine how well a product is selling compared to similar products and can be useful for predicting future sales.
3. Competitor Analysis: Yamaka can analyze the sales data of your competitors on Amazon. It can provide you with information about their sales history, their pricing strategy, and their inventory levels.
4. Keyword Analysis: Yamaka can analyze the keywords that are used in product listings on Amazon. This can help you identify which keywords are most effective in attracting buyers and can help you optimize your own product listings.
5. Graphical Representations: Yamaka presents its data in easy-to-understand charts and graphs. This can be particularly useful for visual learners or for people who want to quickly get a sense of how a product is performing on Amazon.
Some of the advantages of Yamaka include its real-time data tracking and its graphical representations of data. Yamaka is also a free tool, which can be attractive for sellers who are on a tight budget. However, Yamaka’s data is not as comprehensive as Keepa’s, and it doesn’t offer as many advanced features.
Conclusion
Both Keepa and Yamaka offer a range of features designed to help Amazon sellers make informed decisions about their sales. However, each tool has its own strengths and weaknesses. If you’re looking for comprehensive, historical data and don’t mind paying for a subscription, Keepa is likely the better option for you. If you’re looking for real-time data tracking and a free tool, Yamaka might be a better fit.
Ultimately, the decision between Keepa and Yamaka comes down to your individual preferences and needs. Both tools have their advantages and can be useful for sellers at different stages of their careers. Regardless of which tool you choose, be sure to make use of the data it provides to optimize your Amazon sales and improve your bottom line.